Too many dangers on the internet? Photo Credit: ali3n0 For some, social networking for business is second-nature. For others, it can be scary. Privacy and safety concerns are common, and should not be over-looked. Brazen member Stephanie recently brought up the issue: Ok, so I’ve read that lots of people advise networking online, posting resumes […]
Too many dangers on the internet? Photo Credit: ali3n0
For some, social networking for business is second-nature. For others, it can be scary. Privacy and safety concerns are common, and should not be over-looked. Brazen member Stephanie recently brought up the issue:
Ok, so I’ve read that lots of people advise networking online, posting resumes on sites, loading up a video or two, all to get yourself “out there.” However, how do you balance having an Internet presence for employers to see versus letting everyone on the Web know who you are, what you do, how you do it, etc?
Here’s how the Brazen community replied:
Define your boundaries
Kathy Caprino: It’s important to look at what you’re worried about in terms of “safety.” What are your deepest fears about “getting out there.” When you figure those out specifically, and work through those fears, I believe you’ll feel more comfortable sharing professional information with a wide audience. If you want a large network, you have to put yourself in the public eye. Protect the personal information you want guarded, but then make public the authentic professional identity that you wish to share with the world.
Create appropriate content for different audiences
paulmacp: Facebook, LinkedIn, Twitter, YouTube and Blog all are intertwined and consistent but face different audiences. So I have different but appropriate content for each online venue. My employer and daughter are aware of all of them.
Act like you’re in a coffee shop – you will be overheard!
Kathryn: When interacting on this forum I don’t include any information I wouldn’t be comfortable with a stranger overhearing. Everything here is public, and it’s meant to be. So present yourself in a way that you would want employers to see you.
Create a public email address and phone number
Caroline Ceniza-Levine: You can have a number and/or email that is strictly for these public postings. It is then easy to forward that public number or email to your main ones, so that you don’t have to remember to check multiple accounts.
Kathryn: I don’t mind people being able to contact me online as long as I still have control over who knows where I physically am. But if it is a concern, an email client like Gmail will allow you to forward email from one account to another. You could feasibly set up a secondary account to list on social networking sites, which will then forward to your primary account so you can screen your emails but you still only have to consistently check one email.
Find this conversation and more in the Personal Branding, Brazen Undergrads and Ask A Coach networks.
How do you walk the line between privacy and being authentic online? Do you have safety concerns? What are the common sense ways you use social networking for business?